Roger Thomas, Owner

Roger Thomas is the Owner of Choice Builders, one of Southern Utah’s preeminent general contractors and custom home builders.

In addition to the many amazing homes throughout Southern Utah and in the Cedar City Festival of Homes, a few of Mr. Thomas’ recent commercial projects include Moonridge Academy Educational Building, Mountain Springs Preparatory Academy Bridge Houses, Cashman Caterpillar Corporate Headquarters, and the Prairie Vista Apartments.

Service is an integral part of Roger’s approach to business. Not only does he provide amazing service to his customers, but he also serves his community as an Executive Board Member for the Iron County Home Builders’ Association, as a Utah State Representative for the Home Builders, and he serves as a member of the Iron County Planning Commission and as a frequent ad hoc advisor to Cedar City. Additionally, he is an active member of the Cedar City Chamber of Commerce, the Iron County Board of Realtors, and a Rotarian. His participation builds goodwill, connectivity, and enhances his outreach when serving his customers.

Mr. Thomas began his construction career early in life. He found that not only did he enjoy building, but he was very good at it too. After the US Navy, Roger returned to building with Lantana, a premier home design-build company in Tucson, Arizona. It was there that Mr. Thomas grew in the industry and ultimately became the general manager of this highly regarded design-build firm. His next step led him to a commercial builder, Lang Wyatt, also in Tucson, Arizona. Through his leadership, the company flourished and he became a Junior Partner. From there, he was Division Manager for Burke Construction Group in Las Vegas, Nevada. With his strong work ethic and integrity, Roger quickly earned a position on the Executive Management Team at this prestigious firm. Roger’s life-long construction career has been one focused on advancing building knowledge, leadership, and providing outstanding customer service centered on communication.

Choice Builders provides clients with amazing service and construction based on a wealth of experience and knowledge over the past 30-plus years. Choice Builders serves their clients with integrity, value and collaborative communication as demonstrated with by 24/7 client access to project information using Choice Builders’ online portal.

roger thomas


US Green Building Council, Leadership in Energy and Environmental Design, Accredited Professional in Building Design and Construction


National Association of Home Builders, Certified Green Professional


National Association of Homebuilders, Certified Aging in Place Specialist


Passive House Insitute US Certified Builder


Proudly serving his country for 8 years as a nuclear engineer in the US Navy, Mr. Thomas quickly rose through the ranks and became one of the youngest Chief Petty Officers in his command. He then received a dual major in Forestry (specializing in Ecosystem Management) and Philosophy (specializing in Ethics) from the University of Idaho. Both degrees compliment his dedication to sustainability and personal integrity. With his degrees and strong work ethic, Roger earned a Commission in the US Air Force and entered Space Command where he helped pilots integrate space capabilities. He recently retired from the Air Force Reserves as a Major after 26 years of service to our country.

In February 2020, Roger Thomas was a featured guest speaker on the Live Your Light podcast. The podcast focuses on spiritual and practical tools to help people design the life of their dreams. The show is hosted by Emily K. Thomas, a transformational coach, speaker and entrepreneur, who is on a global mission to help people align their vibration, consciously create new thoughts, forge new beliefs and create new outcomes in life.


roger thomas as guest speaker on Live Your Light podcast

We know that the home we build for you represents the realization of your hard work and planning. That’s why we take it very seriously when you trust us with your dream.

Connection, communication and a strong working relationship make it possible for us to build your home exactly the way you envision it.


See how our approach to building can bring your vision to life: 


Booklet: What you need to know before hiring a home builder. A guide for home buyers.

You should feel confident and excited during your home-building process. After all, the builder you choose could mean the difference between a project that's done right, on time, and on budget and one that costs too much, takes too long, and is fraught with quality problems.

But with every builder claiming to be qualified, how can you be sure you’re picking the right one?

Download What You Need to Know Before Hiring a Home Builder, written by Choice Builders’ owner, Roger Thomas. This guide will help you choose a builder who is right for you.

In it, you'll find answers to questions like:

  • How do I make sure a contractor can build to my budget?
  • Why do some contractors appear to cost more than others do?
  • Should I ask for a “free” estimate?
  • How do I choose a good contractor, let alone the best one?
  • How should I compare prospective contractors?
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Our Affiliations and Professional Credentials:

Energy Star logo
LEED certification
Passive House Institute U.S. Certified Builder
Certified Green Professional National Association of Home Builders credential
U.S. Green Building Council LEED certified
Houzz Best in Service
Cedar City Rotary Club
Better Business Bureau A+ Rating
Cedar City Chamber of Commerce
Certified Aging-In-Place Specialist. Houses for Living. Homes for Life.
RESNET Energy Smart Contractor
Iron County Home Builders Association

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